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Blue Cross Blue Shield Association Partners with Fitbit to Deliver Special Offer on Fitbit Devices to over 60 Million Members

Source Blue Cross Blue Shield Association (BCBSA)
Published Date 8/7/2018
Partnership enables and encourages members to lead healthy and active lifestyles 

Blue365®, an exclusive health and wellness program for Blue Cross and Blue Shield (BCBS) members, is now partnering with Fitbit® to help consumers create and maintain healthy habits. Through this program, more than 60 million BCBS members have access to this special offer on Fitbit activity trackers and smartwatches, and also have access to an additional offer by bundling their purchase with a Fitness Your Way gym membership from Tivity Health®. To enroll, members can register at www.blue365deals.com. ...
View the entire Blue Cross Blue Shield Association (BCBSA) article
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Featured Companies
Blue Cross Blue Shield Association (BCBSA)
Chicago, IL
 

Company Representatives Featured
Adam Pellegrini
[General Manager - Fitbit Health Solutions]
Fitbit
 
Mark Talluto
[Executive Director - Brand Strategy and Marketing Services]
Blue Cross Blue Shield Association (BCBSA)
 
Tess Thomson
[Strategic Communications Consultant]
Blue Cross Blue Shield Association (BCBSA)
Media Contact
 
 
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